It’s been a tough week at work. The boss has been grouchy, clients have been unreasonably demanding and your co-workers have been unsympathetic. It’s no better at home. Junior has the flu, the wife’s suffering from a migraine and the dog has to visit the vet again. Then you walk out of the house, leave the cell phone by your bed and hit the golf course. You breathe in the fresh air and soak up the sunshine. Your body immediately begins to produce endorphins, the feel-good hormones that boost your mood naturally in a way no anti-depressant ever could.
Golf reduces stress and increases mental capacity, creativity and ability to solve problems, all of which are undoubted positives.
The natural environment helps relieve stress while the social aspects allow you to make new friends easily. Says Professor Anders Ahlbom, a Swedish professor who did a study that found golfers live longer “People play golf into old age and there are positive social and psychological aspects to the game that can be of help.”
The friendships created provide the motivation to meet and go play. They increase self-esteem and happiness. Golf can help lift depression and improve one’s outlook on life. (Unless you start shanking, in which case it quickly drives you insane!) All of these attributes help improve mental health by leaving golfers with a profound feeling of enormous satisfaction.
Andrew Wood is an author and CEO of Legendary Marketing, a Tampa/Orland-based ad agency. He is the world’s leading expert on golf, resort, destination and real estate marketing although his successes go far beyond these core industries. Author of over 40 books including; Confessions of a Golf Pro, Desperately Seeking Members, The Golf Marketing Bible, The Hotel and Resort Marketing Bible and Legendary Advice. Andrew has spoken to thousands of audiences worldwide and was the top ranked speaker at 97.7% of the events where he spoke on sales, marketing, entrepreneurship or leadership. A pioneer in Internet marketing his creative talent, out of the box ideas and copywriting skills are at the core of his expertise. Regarded as one of the top marketing minds in the world for his ability to craft a winning strategy, generate leads and increase income!
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